After surveying 12,000 men and women world wide about referrals and networking we learned that, knowing a person’s level of competency was the most important characteristic for referring a person for women, and women more than men felt that they needed to try the persons product or service prior to giving them a referral. This…
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Are You Supporting or Undermining Your Fellow Female Business Owners?
Men insult each other, but they don’t mean it, Women compliment each other and they don’t mean it either. I found that quote on my Facebook wall one day and I thought, wow, how profoundly true that statement really is. The last few weeks I have been thinking about how women treat each other, the…
Gentlemen, What Is the Economic Impact of Your Current Networking Strategy?
Women are growing businesses all over the world. As you can see from this chart, taken fromBOLT Insurance Site, the total impact globally is significant. When we did our global survey of 12,000 men and women, we learned a lot about how the sexes go about connecting and doing business differently. If men want to…
Women Are the Most Valuable Target Market In the Financial Industry
Men and women invest differently, I know you are shocked by that statement right? Probably not! The following is from an article in the Chicago Tribune. In the financial services industry, the default language is male-speak. Women do not feel served. You look at the advertisements, lingo, acronyms. Even the client-engagement and retention process (sales) is…
Three Tips to Networking Your Way to a New Job
I got this article from my friend and PR Chick, Jill Bode who used my article with a twist. I really like it so I asked her if she would post it as my guest blogger. If you are interviewing for a job, these are tips you might want to remember. If you are using…
