In this article I will explain why it’s very important to choose a target market for your business. This is a Question that I got on LinkedIn, I thought it was very appropriate for this blog. In my coaching practice, clients (especially new entrepreneurs) often tell me they don’t want to nail down a specific…
Year: 2023
Referrals Require Trust
Do you know what is the most important aspect of a referral? Read below to find out! Trust, I recently reviewed a book on trust, I am not sure how many people read it but I will say in the world of referrals, trust is the most important aspect of the business referral relationship. I…
Ask, Then Ask Again
I will tell you a little networking secret, but you have to read about it below! I teach a series of Networking Classes to beginning Networkers here in Indiana. As we were summing up the class I asked each student, what is the most important thing that you have learned in this program? Shane, EyeDesign…
Not For Profits Need to Network Too
If you work for a Not For Profit Organization then you need to read this article on why it is important to network! All things being equal, people want to do business with people they know, like and trust. That includes Not For Profit Organizations. I am speaking a the AFP or Association of Fundraising…
Are You Likeable?
Have you ever asked yourself the question: are you likeable? Why is this important, and how can I become more likeable! How many times have you met someone either in business or socially and you knew right away you did not like them? Or, on the other hand, you met someone and right away you…