In this post we look at the third step of the referral process. Without step three there is no referral, you cannot pass a referral if you cannot identify a persons need. In step three, you teach your network members how to identify the need for your product or services. Few people ever teach…
Month: November 2010
Stop Business Card Abuse
I’ve spent years building my business using networking and developing referrals. I teach others to network and work with clients to develop predictable referral systems in their business so that they’re working smarter not harder. So, over the years I have observed the misuse…in fact, downright abuse of business cards by business people all over…
Step Two: Knowledge
The Second step of the referral process is the smallest of all the steps, because it is the easiest of the five steps and one that most people are comfortable doing. That step is Knowledge. If your referral partners or power team members are going to pass you referrals they need to have knowledge of…
The First Step Is Trust
The first step to getting quality referrals is the trust step. All to often this is the one step that everyone tries to rush and it is the one step that is not controlled by you. While there are things that you can do that builds trust, it is actually up to the other person…